ABOUT US
Plain Jane’s story
Plain Jane pieces are your wardrobe’s essential basics, so you can be anything but.
Dreamed up in early 2024 by Hally Darnell and Anna Mayer, Plain Jane pieces are high-quality, reasonably priced, and environmentally conscious wardrobe essentials made for every woman, starting with the classic 100% cotton t-shirt.
Our products are made to be a comfortable canvas on which you can build your own personal style, because plain doesn’t have to mean boring.
Plain Jane makes buying, wearing, recycling, and replacing wardrobe essentials effortless.
Why t-shirts?
The concept of the perfect white t-shirt has been debated by friend groups, fashion gurus and journalists alike for years. On one end of the spectrum, there’s the ill-fitting t-shirts at low price-points. On the other end, you have high-quality-but-not-so-high-quality-that-they-justify-the-price mid-range and high-end designer t-shirts. And then there’s Plain Jane t-shirts! Perfectly cut, perfectly soft, perfectly priced, and easy to replace. To put it simply, we chose t-shirts because they’re:
- Something that sounds so simple but is impossible to find (until now)
- A wardrobe necessity for every woman
- Not something you'd rent, buy secondhand, or find in a vintage shop
Why sell in packs of 3?
Convenience for all. Staining your favorite white tee is inevitable. Sure, there might be synthetic materials out there promising stain resistance, but they lack the cozy, crazy soft, perfectly cut appeal of the classic white tee that's destined to become your wardrobe staple. So we took a different approach: a pack of three perfect white t-shirts. One for now, one for later, and one for when you inevitably stain both of those too.
Shipping in packs of 3 is also more eco-friendly and cost-effective for us - in order to keep our costs down and quality up, it’s beneficial to ship more at once. And when you’re done with all three? Simply send them back for recycling, and reorder your next pack without a second thought.